For MSMEs, D2C brands, manufacturers & startups

Built it? Protect it.

Your GST, Udyam or company registration doesn’t protect your brand name. Find out in one working day whether a similar name is already on record, with a free preliminary check.

Free brand-name check

Tell us a little about your brand. We’ll reply on WhatsApp.

    ✦ EMAIL LIST BUILDING ✦ LEAD GENERATION ✦ ACCOUNT-BASED MARKETING ✦ DEMAND GENERATION ✦ SALES ENABLEMENT ✦ DATA ENRICHMENT ✦ APPOINTMENT SETTING ✦ EMAIL LIST BUILDING ✦ LEAD GENERATION ✦ ACCOUNT-BASED MARKETING ✦ DEMAND GENERATION ✦ SALES ENABLEMENT ✦ DATA ENRICHMENT ✦ APPOINTMENT SETTING

    The most common mistake

    We're registered, so the name is ours. Not quite.

    Registrations most businesses already have don’t give you rights over your brand name. Only one does.

    ✕

    GST

    Your tax identity

    ✕

    Udyam

    Your MSME status

    ✕

    Company / shop registration

    Your MSME status

    ✕

    Domain name

    Your web address

    ✓

    Trademark

    The exclusive right to your brand for your goods or services

    How it works

    Three steps. No pressure.

    We help you understand where your brand stands. You decide what happens next.

    Choose your next step

    If you'd like to file, we introduce you to an independent IP firm. You speak to them directly, and any quote, payment and filing is between you and them.

    Know your IP

    Which protection does your business need?

    Most MSMEs start with a trademark. Manufacturers and product brands often need design or patent protection too.

    Trademark

    Protects your brand name, logo and tagline. Valid 10 years, renewable indefinitely.

    Design

    Protects how a product or its packaging looks: shape, pattern, configuration.

    Patent

    Protects a new invention or technical process. 20-year term.

    Copyright

    Protects content, artwork, photos, software code and courses.

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    Facts worth knowing

    Trademark filing in India, in four numbers

    Registrations most businesses already have don’t give you rights over your brand name. Only one does.

    ₹4,500

    Government fee per class for Udyam MSMEs, DPIIT startups and individuals (e-filing)

    ₹9,000

    Government fee per class for other companies and LLPs

    12–18 mo

    Typical time from filing to registration; you can use ™ from the day you file

    10 yrs

    Validity of a registered trademark, renewable indefinitely

    Performance Benchmarks

    Data Accuracy
    94%
    Lead-to-Appointment Rate
    38%
    Email Deliverability
    97%
    Client Retention Rate
    89%
    Campaign ROI (Avg.)
    98%

    The journey

    What happens after you file

    A predictable process. The two steps that matter most happen before filing: a proper search and the right class.

    STEP 01

    Search

    Check for similar marks

    STEP 02

    File

    Right class, government fee

    STEP 03

    Examination

    Objections can be answered

    STEP 04

    Publication

    Trade Marks Journal

    STEP 05

    Opposition window

    4 months

    STEP 06

    Registration

    Use ®, valid 10 years

    We help businesses design, build, and deploy intelligent solutions that drive real results. Contact Now

    Who we help

    Is this for you?

    Launching on Amazon or Flipkart

    Marketplace brand programmes typically need a registered or applied-for trademark.

    Opening a second outlet or franchising

    Your trade name becomes an asset others will pay to use.

    Spotted a copycat

    A similar name or look-alike pack in your market.

    Raising funds

    Investors check IP ownership in due diligence.

    Manufacturing or exporting

    Product designs, process improvements and your brand abroad.

    Launching a festive product

    Protect the name before the packaging goes to print.

    FAQs

    Straight answers

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    No. Impulse Brand Protection Desk is a marketing and awareness service of Impulse B2B Intelligence Pvt. Ltd. We explain how brand protection works, run free preliminary checks, and, if you ask, introduce you to an independent IP firm. We do not give legal advice or file applications.
    Yes. The preliminary check is free, with no obligation to go further. It's an awareness check, not a legal opinion; a full search and filing advice come from the IP firm if you choose to proceed.
    You pay the IP firm directly for its professional fee and the government filing fee. Impulse never collects payment from you and never shares a payment link.
    The government fee is ₹4,500 per class for Udyam-registered MSMEs, DPIIT-recognised startups and individuals, and ₹9,000 per class for others (e-filing, 2026). Professional fees vary by firm and scope.
    No. GST is your tax identity and Udyam is your MSME status. Neither gives you rights over your brand name. Only a registered trademark does.
    Typically 12 to 18 months from filing, longer if there's an objection or opposition. You can use the ™ symbol from the day you file and ® once it's registered.
    We use them only to respond to your enquiry. We share them with an IP firm only after you tell us you want an introduction. You can opt out of messages anytime by replying STOP. See our Privacy Policy.